Minister of Tourism, Culture and Sport, Senator, the Hon. Owen K. Darrell was invited to attend the Bermuda Saks Fifth Avenue Holiday Window which took place at Saks, Fifth Avenue in New York from December 14th to December 15th, 2023.
This travel will provide opportunities for the Minister and the attending technical officers to: -
1. Forge strong partnerships among government agencies, industry associations, businesses, and local communities. Together, we can create cohesive strategies that benefit all stakeholders.
2. Improve accessibility and inclusivity to make Bermuda a welcoming destination for all travelers, regardless of their abilities or backgrounds.
3. Enhance our marketing efforts to reach a broader audience and highlight the unique experiences Bermuda offers.
This event affords the Minister to engage in soft diplomacy in this area. We must continually strive to exceed visitor expectations by offering memorable and immersive experiences. This includes promoting authentic cultural interactions, upgrading visitor amenities, and providing top-notch customer service to leave a lasting and positive impression on our guests.