The Hon. Minister Zane DeSilva participated in the Bermuda Tourism Authority's Marketing Blitz in New York City. More than 150 New York City-based meeting planners, travel agents, tastemakers, media types and influencers attended a Bermuda-inspired evening reception to encourage year-round travel to the island. The Minister was accompanied by the Permanent Secretary, Aideen Ratteray Pryse. The events were hosted by the BTA and attended by the GMs and or Marketing Directors of Hamilton Princess, Fairmont Southampton, Rosedon, Elbow Beach and The Loren.